ColdAd™ is a term meant to describe an inbound marketing strategy. This is in contrast to the outbound marketing term “cold calling”. ColdAd™ is a leading, total solution Internet marketing company located in Toronto, Canada.
Simply put, we plan, implement and manage integrated marketing solutions on the Internet. Through inbound marketing (Content marketing / Blogging, Social Media, Search Engine Optimization, Email Marketing, and Website Development), we are able to attract new visitors, convert them into new leads and engage them to become loyal clients.
- How did you find us?
- Did we spend any money to advertise on search engines, social media, email campaign or direct mail?
Consider that if we were able to lead you here to this page, we can also attract the same traffic to your company site.
ColdAd™ has Inbound Certification, HubSpot Certification and also HubSpot COS Designer Certification. If you want an example of what we do, just compare our ranking (ColdAd.com) against your website’s ranking at http://marketing.grader.com.
Why Inbound Marketing?
Based on HubSpot Inbound Marketing State of 2012, a new lead attracted through inbound marketing methods costs on average 60% less than outbound marketing.
We believe that implementing Internet inbound marketing is easy and anyone can do it. The ONLY reason you might need to rely on a third party agency is due to your time restrictions.
You might be interested to know
- The entire ColdAd™ business started without any capital or funding.
- The first ColdAd™ website hosting was free, the WordPress was free, and the logo has been designed by a presentation software and a free font.
About the Founder & CEO